Hello! I'm Derik
For over 18 years, I have worked in small/mid-size businesses with one single task:
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To overachieve on business objectives using limited resources and incredibly tight budgets
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How? Simple:
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Define what overachieving looks like
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Build a detailed go-to-market plans with actions, owners, timelines and requirements
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Map key performance and financial indicators (KPIs) to your plan
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Implement quickly, monitor regularly, learn and adjust in real-time
Derik Belair
Technology Marketing &
Business Development
Email:
Address:
Ottawa, Ontario, Canada
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Career
2019 - Present
Co-Founder and CEO
Augmentt Technology
As CEO, Derik leads the vision, strategy and growth of Augmentt.
2013-2019
V.P. Marketing & Strategy
SolarWinds (SWI)
2019- Present - V.P. Marketing of Security/Cloud Business Unit
2016-2018 as V.P. Marketing APAC based in Singapore
2013-2016 as V.P. Marketing of the MSP Business Unit - Global
2000-2013
V.P,. Marketing & Bus. Dev.
N-able Technology
I was the first employee to join N-able in 2000 as V.P. Marketing. I soon added V.P. of Bus. Dev. to my roles and responsibilities. With an executive team of 6, we grew the business to $30M in revenue with 4,000 MSPs & 150K SMBs under management.
1997-2000
Dir. Emerging Technology
Corel Corporation
I joined Corel as an inside sales rep. After 1 year in sales, I moved to Product Marketing where I quickly rose from PMM to Director of Emerging Products (Unix/Linux).
1996-1997
Software Sales
MMS Technologies
After finishing 4 years in the Military service and simultaneously completing a degree at the University of Ottawa, I joined MMS Technologies as a sales rep. There, I learned the art of cold-calling and working as a commission only sales-rep.
Achievements
SolarWinds MSP prepares to become major contributing factor in SolarWinds drive for $1B in revenue
Oct 2018
IPO NYSE:SWI
SolarWinds MSP becomes single biggest revenue producing unit outside of SolarWinds core business.
June 2016
N-able acquires LogicNow and become largest RMM vendor. SolarWinds MSP unit is formed
N-able's growth and profitability reaches record high. Integration within SolarWinds ahead of schedule
Oct 2015
SWI Acquired by Silver Lake/Thoma Bravo $4.5B. MSP unit is a major contributing factor
N-able reaches 2,800 MSP customers and 100,000 SMBs under management. Major Channel agreement signed giving us access to over 60,000 MSPs
June 2013
N-able Acquired for $120M. N-able is the foundation of SolarWinds new MSP business Unit
N-able introduces Freemium model to drive SMB adoption. Marketing reached 12,000 Leads/year with CPD < $50
Sept 2011
N-able signs strategic investment from Accel-KKR
N-able reaches 2,000 MSP customers and 50,000 SMBs under management - 175% growth in client acquisition
Jan 2010
N-able has most profitable year on record
SKILLS
Technology Marketing
Running SaaS & Cloud Business
Business Financials and KPIs
Business Development and M&A
Channel Marketing
International Markets
EXPERTISE
Marketing
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Marketing is my passion and I make it look easy.
While cost effective Demand Generation is the ultimate goal, every part of the marketing engine need to be working in perfect harmony in order to achieve it.
When it comes to Marketing, I strongly in three things:
1- Alignment between Sales and Marketing
2- A small team is the way to go
3- Marketing needs to be measured!
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Channel and Bus. Dev.
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Leveraging Partners and Channels can be an effective way to achieve your objectives. Knowing how to structure and manage these initiatives requires knowledge and experience. With over 15 years of experience building Channel programs, forging business/technology Partnerships and driving M&A, I can help you forge relationships that will delivering results for years to come.
Business Growth
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Understanding what it takes to cross the $1M, $5M, $25M and $100M mark is a skill few executive possess. The key to this success is understanding how to manage and accelerate growth at every step of the way.
Having crossed each one of these milestones, including two acquisitions and one IPO, I am uniquely positioned to help you drive sustained growth and achieve unparalleled success.
LATEST CERTIFICATIONS
EDUCATION
Corporate Finance Institute
FMVA Certification
2018
Management Institute of Singapore
IDP- SID-INSEAD 2017
International Directors Program
Canadian Armed Forces
via University of Ottawa
B-Soc 1993-1996
Business/Managerial Economics
At work, I am a nerd about...
Dashboards​
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I love the visual representation of data. The right dashboard can say a thousand words
Excel modeling
I like opinions, but I love data more. If you can't model it, it probably can't be done
MarTech Tool Stack
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I love looking for cost effective tools to increase productivity and efficiency
Leadership and Team culture
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I have found that a passionate team with clear leadership can accomplish anything